LAB DIAMONDS DECODED

ARE LAB DIAMONDS REAL DIAMONDS?

Yes, our lab grown diamonds have the same physical, atomic and elemental properties as mined diamonds. Our diamonds also possess some of nature's own fingerprints, with each one having its own unique imperfections and birthmarks 

WHY SHOULD YOU CHOOSE A LAB DIAMOND OVER A MINED DIAMOND
Since no mining is necessary, they are a vote for what you believe in. Our mission is to develop a 100% sustainable diamond jewellery brand. 
WHAT IS THE DIFFERENCE BETWEEN A LAB AND A MINED DIAMOND?
It is impossible to tell with the naked eye, even if you are a jeweller. Diamond testing equipment will show that lab grown diamonds are identical to mined diamonds with the same natural inclusions and birthmarks. 
DID YOU KNOW THAT ARE FIVE WAYS TO MEASURE A DIAMOND'S VALUE?
You should remember that like their mined counterparts, lab diamonds are graded using the five C's
Cut 
Colour
Clarity 
Carat 
Conscience